SEMESTER 1
Digitality and Change 1:
Analysis and aesthetics of digital media, media theory
Narratives 1:
Storytelling and dramaturgy in digital media; audience-centered design strategies and formats; "Human Machine Interface"
Methods 1:
User experience design, collaborative and agile ways of working; creative writing for digital media; introduction to coding and overview of currently used softwares
Project 1:
Ideation: developing concepts for own projects with support from instructors and mentors, comparison with similar projects; presentation and discussion of the ideas
SEMESTER 2
Digitality and Change 2:
Connectivity, access, infrastructure, and network structures as core aspects of global online media; loop structures as a basic element of digitality; critical analysis of new forms of digital production and distribution.
Narratives 2:
Case studies of dramaturgical approaches and strategies in various industries; narrative system, transmedia storytelling, story worldbuilding; narrative and technical aspects of immersive technologies
Methods 2:
In-depth exercises in user experience design and creative writing for digital media; technologies for creating immersive storytelling experiences; project management tools and budgeting
Project 2:
Development: conceptual challenges (dramaturgy, narration, interaction, platform strategies, visual design, choice of technology), market research and funding options; artistic and technological definition of one's own project
SEMESTER 3
Digitality and Change 3:
Social and political issues and disputes about digitality; immersion as part of digital narratives.
Narratives and Methods 3:
Theoretical and practical perspectives on immersion; management and communication skills
Project 3:
Production: project production processes; legal aspects and market communication, including influencing and social media; integration of market aspects such as distribution, evaluation, and copywrights into the development phase
SEMESTER 4
master's thesis, master project and colloquium